Code of Federal Regulations · Section

§ 465.4 — Buying Positive Or Negative Consumer Reviews

16 C.F.R. § 465.4

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It is an unfair or deceptive act or practice and a violation of this part for a business to provide compensation or other incentives in exchange for, or conditioned expressly or by implication on, the writing or creation of consumer reviews expressing a particular sentiment, whether positive or negative, regarding the product, service, or business that is the subject of the review.